Chloe Varelidi is a designer and entrepreneur harnessing the power of play to build the future of learning

Current Work

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Current Work ✧.*

An applied AI service that empowers non-technical teams to use AI through playful, human-centered experiences. Built on behavioral science principles.

Spark Club AI
Co-founder

Toy of The Year
Finalist

A modular STEM toy line inspired by art & architecture. Featured in 120+ gift guides, sold in 50+ retailers nationwide. A TOTY Finalist and National Parenting Award Winner.

Follies
Inventor

About Chloe

Chloe Varelidi is a design and technology startup veteran with over 12+ years of experience building consumer products. She is a recognized expert in using the power of play to drive impact and innovation. She currently serves as the Chief Creative Officer at Spark Club AI, where she guides global teams through AI transformation.

Previously, as the Founder and Managing Director at humans who play, Chloe worked with organizations like The LEGO Foundation, General Motors, and The New York Public Schools to bring learning & technology services to more than 500,000 caregivers, children, and teachers around the world. As the inventor of Follies, she introduced art into the toy industry, earning a prestigious TOTY nomination. She has held product leadership positions at Mozilla, the startup littleBits (acq. by Sphero) and Quest to Learn, where she was also a founding staff.

In addition to her industry roles, Chloe is an Adjunct Professor at GW's Corcoran School of Art and Design, where she mentors the next generation of interaction designers. She holds an MFA from Parson’s Design and Technology program. Most recently she was named one of AIGA50 in Washington, DC, for her contributions to design and innovation.

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Previous Work

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Previous Work ✧.*

4 x Winner AIGA50 DC

Founded by Chloe Varelidi in 2018 humans who play is an award-winning design agency & research lab. Highlighted partners include The Lego Foundation, IREX, The New York Department of Education, General Motors and more.

humans who play
Managing Director

Recipient of 100+ Awards

Founded in 2012, littleBits is an award-winning educational tech startup with $70M+ in venture funding. Their easy-to-use, LEGO-like electronic building blocks snap together with magnets to make learning about circuitry and electronics exciting and engaging. Kids can invent anything without coding, wiring, or soldering. littleBits was acquired by Sphero in 2018.

littleBits
Product Strategy

Quest to Learn Creative Director

Quest to Learn is a groundbreaking public school in NYC that integrates play-based learning into its curriculum. Chloe led the design team and created over 100 playful lesson plans, still used by students today.